Wednesday, August 5, 2015

How Donald Trump Can Win The Debate


CNN.com:
Muhammad Ali once professed that "it is hard to be humble when you are as great as I am." The current fantastic polling results for Trump in the run-up to the first Republican Party debate may make it difficult for him to approach the event with any sense of humility and propriety.

However, if he could find it within himself to demonstrate the high standards of decorum that the audience expects from a "real" presidential candidate, he could leave the stage as he entered -- the definitive front-runner among 17 Republicans vying to be the next president of the United States. 

In fact, Trump said on ABC this weekend that he won't be "throwing punches" and "I'm not looking to attack." But he also accused his rivals of being "all talk, no action."

Trump should not forget that exigence, the audience's expectation for what will be communicated and how it will be communicated, helps determine how people will interpret and respond to his presentation. Trump's scorched-earth attacks on immigrants, military veterans and the rest of the field have largely succeeded because they fit within the narrative of character and crisis that sustains the attention of the networks and their audiences.

Presidential debates are different. The audience expects more. They want to be informed about solutions and not simply entertained. 

No comments:

Post a Comment